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For the next 72 hours, you get a 30% discount on ANY MarketingSherpa Report, Handbook or Guide. There are no order limits!

Here are a list of the hottest sellers in 2008:

Source: The Marketing Technology Blog

Starbucks: Inflation and Devaluation of a Brand

The United States really didn’t understand what coffee could taste like. Coffee grinds were flavored with chips for a long time that helped maximize the profits of coffee companies. I had a friend of mine that worked in a packaging plant who worked on the equipment that filled and sealed coffee containers. He told me they changed brands all night, but never changed the beans. We were all getting fed the same crap, disguised in different coffee cans.

Source: The Marketing Technology Blog

Interview with Micah Sifry + Special Net2 Discount to Personal Democracy Forum

"If you are a political hack who is dealing with life in a networked age, or a hacker who is into politics and wants to drive change forward, this is the place to be."--Micah Sifry

This year's 5th Annual Personal Democracy Forum (PdF) has been expanded to two days, June 23-24, and will be held in New York City at Rose Hall, the new home of Jazz at Lincoln Center.

Source: NetSquared, a project of TechSoup.org blogs
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